Hey my people,

Here's the second unbelievably cool cancer-fighting viral video I told you about: "Molly's P.INK Tattoo," which came to me from upworthy.com. Click to meet Molly Ortwein, founder of P.INK.org, (P.INK as in "Personal Ink"). After her double mastectomy, Molly elected to adorn her reconstructed breasts with tattoos. Colby Butler, of Unfamous Tattoo in Miami, did the inking on two gorgeous representations of Brazilian pernambuco blossoms, reflecting Molly's love of all things Brazil.

This story so far is lovely but not groundbreaking, right? Okay, here's the groundbreaking part. Molly has gone on to found P.INK.org -- a nexus that pairs women who want to answer cancer with tattoos with tattoo artists willing to offer their time and talent to help. I hope you'll check out the P.INK Pinterest page. Maybe recommend this idea to somebody you love.

Brave women like Molly Ortwein and (previous post) Deborah Cohen are confirming what we all instinctively know: This is a momentous time in the wide world of cancer. The big C is losing its power to make us hide and talk in whispers. We're fighting cancer, and we're willing to be seen fighting cancer.

There's a fierceness cancer gives us, and although I bleeping hate the cancer, I love the fierceness.

Molly is a perfect example. She may cry here and there during this video, but she's not remotely embarrassed about that. She's planning to work those tattoos, honey. Talking about plans for her next trip to Brazil, she says with a grin: "I am so looking forward to marching my ass around the beach with no top on."